Lazy economy is in power, and convenience stores have entered the era of fresh food

Published on: 2021-09-18    1710 Reading Volume

Lonely people will like convenience stores.

Convenience store is not so much a shopping place as a cultural phenomenon.

Kanto cooking in Japanese animation, ramen in Korean TV dramas and canned pineapple in Hong Kong movies. In the cold night, the bright lights of the convenience store give people a sense of security. It can be a late night canteen or a shelter for urban passers-by.

However, when the convenience store is entrusted with a certain emotion, it has also become a business opportunity.

Standing under an office building in Shanghai, open the mobile phone map and try to search for convenience stores. There are three intersections, four Rosen, four families, two Bristol, and three different local convenience stores, which is a true portrayal of the first and second tier cities at present.

In the past 10 years, the growth rate of convenience stores has reached 235%. Convenience stores seem to be a panacea for o2o mode.

In addition to the first three Japanese convenience stores, 7-Eleven, Rosen and the whole family, and the petroleum convenience stores led by Yijie and Kunlun hospitality, the capital market is also sparing no effort to pursue. For example, Alibaba plans to open 10000 tmall stores every year, JD plans to open 1 million stores nationwide in five years, and Suning plans to open 50000 stores.